Magazine iPad editions have been reserved for those publishers with iPad sponsors and strong digital media teams. Even with the best and brightest digital magazine design teams, the unique (non print magazine replica) iPad magazine edition apps have often been assisted by Adobe creative professionals that also want to see magazine publishers succeed in making new and creative tablet magazines.
This will be an sidebar advertising zone. Magazine website advertising can transition to the right panel. This will be extended to 310 pixels leaving 680px for the left body. 5px margin on the 300px right col div. CSS still requires editing.